According to the latest information available it has been revealed that the leaders of the National Wheat Foundation (NWF) and National Association of Wheat Growers (NAWG) announced a joint effort to develop a comprehensive business plan to revitalize the U.S. wheat industry. In this regard, it has been indicated that the National Wheat Action Plan will be a collaborative efforts to be developed with strategic input from key stakeholders across the industry. This effort will serve as a catalyst to increase public and private research and to improve wheat productivity and farmer profitability.
In the present crops scenario, it has been observed that the wheat industry is not keeping pace with other crops. As a wheat grower-leader, one should see that this wheat industry must flourish day by day and should not decline. Reinvigorating the wheat industry, it will come from an increased productivity and profitability, as it was stated by NAWG President Brett Blankenship .This strategic plan will provide insight and analysis as it is required to move the U.S. wheat industry forward in a stronger direction. Further, the wheat industry is facing decreased profitability in comparison to other crops, a lack of significant productivity gains, increased global competition and negative consumer sentiment regarding the healthfulness of wheat-based products.
Further, in this context it has been highlighted that wheat has a lot of potential and it should be assured that these potentials are fully achieved. It has been recognized that current efforts are insufficient to generate the turnaround the U.S. wheat industry needs, and there is a need to change that, according to the Chairman of NWF Mr Dusty Tallman. To achieve the target, the plan includes research to analyze producer attitudes, best practices and views of the future of the wheat industry, stakeholder input from across the industry and a review of existing funding models both in wheat and other commodities.
Furthermore, after following the information gathering, NAWG and NWF will develop a comprehensive business plan that identifies the best revenue generation model for wheat, outlines the steps needed to develop that model and identify specific uses for national funds and a process for application, distribution, reporting and accounting. This effort has already attracted significant support from industry partners including, Crop Life America, Monsanto, Syngenta and Winfield.
In view of the stated observations, it has been narrated that in this nation the wheat growers have worked tirelessly for generations, making sure that Americans are able to enjoy food products made with wheat, as it has been indicated by Jay Vroom, President and CEO of Crop Life America. Further, products like bread, bagels, cereal and pasta, all these are staples of a healthy diet, and the crop protection industry will continue to support wheat growers in producing these nutritious foods.
There are reports that Monsanto is investing in wheat research and commercialization to bring value to our customers today and into the future as told by Dr. Jeff Koscelny, Wheat Commercial and WestBred brand lead. However, raising the bar on wheat productivity and profitability will require innovative technology transfer techniques and a collaborative approach from everyone in the industry.
In this matter, it has also been revealed that Syngenta is pleased to support the U.S. wheat industry as it develops the new National Wheat Action Plan. This is a true partnership where farmers and industry can have an open dialogue to develop the platform driving wheat’s profitability. In addition, the Syngenta is committed in providing farmers with industry-leading genetics, crop protection and innovative solutions such as hybrid wheat to transform how crops are grown.
It has also been indicated that by participating in this collaborative effort that addresses both productivity and for an important segment of American farming. Moreover, developing solutions that helps farmers to succeed in the field and the marketplace is at the core of whom and how to operate. It is possible to look forward to the solutions that can develop working together as narrated by Mike Vande Logt, chief operating officer of WinField U.S.